Imagine the scene ... camera, lights, microphone and Darth Vader!
The toy shop chain, The Entertainer, have just opened their new store in Chelmsford, Essex and DHP Digital Video were invited to film the fun and excitement of the day.
The manager, Michael, and the team had a 'Hill Street Blues' type team briefing before moving to the shop floor to welcome the hundreds of new customers through the doors.
I had a chance to film customers and kids trying the demonstration toys and games and also to film the Haribo boy. Standing at some 6ft plus, the Haribo boy (a chap in a football mascot type of outfit) wandered around both inside and outside the store handing out Haribo goody-bags to the delight of recipients young and old.
Fifi, the most famous flowertot came to play as well.
Then they appeared ... Star Wars' Stormtroopers and Darth Vader. Even though I had been briefed by the actors prior to donning their costumes; I found myself completely intimidated when confronted by them in their gleaming white Stormtrooper uniforms. Then came that stare ... Darth Vader slowly turned to fix a pitch-black soul-less gaze at me. I can still feel the shudder.
The completed in-store training video brings the moment to life and has brought more than a few sniggers when the full character line-up is seen. Haribo Boy standing next to Darth Vader and Stormtroopers with Fifi waving and bouncing about beside them!
If The Entertainer comes to open a store near you I suggest you go and join in the fun ... take the children, if you need to.
Derek Halls, DHP Digital Video, Ipswich
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